Monday, February 02, 2004

eBay and Paypal penetrate by offering spam-free mail...

Planet Internet report that eBay will begin a spamfree e-mail service for its users. The service also provides for an overview of all the transactions of that user, done via Expedia, Amazon and Paypal.

Now, that looks like an interesting and timely penetration strategy.... People will use internet more often to buy and will need an overview. They are sick of spam. So this offer solves a part of their problems. And within the year they'll be using more eBay and Paypal.