Sunday, March 03, 2002

Nieuwe manieren om met credit-card te betalen op het web...

zijn in ontwikkeling. Een paper met daarin beschrijving en vergelijking van de twee methoden (één voor Visa en één voor Mastercard) is alhier te vinden.

En voor wie zich afvraagt of ze nu helemaal gek geworden zijn met verschillende technieken. De tussenliggende techniekleveranciers gaan dit keurig integreren, dus dat komt allemaal goed. Even een citaatje uit een mail van Omri Halevi; die zit bij Strategic Product & Business Development van Cyote:

First I must declare that I work at Cyota ( ) a company that is heavily involved in this market and which first products sold were indeed this products embracing the disposable, short living, one-time credit card numbers, as described by Anders..

Nevertheless I feel for this reason that I can share with you some experience knowledge and insights gathered through time and numerous hours spent with various entities in the card industry.

Indeed there was a disappointment in the industry from the previous attempts the associations made to move the card industry towards a more secure and less intimidating environment (we all remember SET).

As a result there were several initiatives mainly by newcomers such as the one Anders mentioned, Cyota and others, attempting to help and bring some order into the vacuum and fulfill the need of both cardholders and issuers. The surrogate numbers did bring what we hoped they will and I can say that our customers are our reference for this, yet the 3D Secure initiative (VBV

in the US) by VISA, followed by the MasterCard's SPA initiative, are at the moment what we believe the mainstream will and should follow.

Yes, our surrogate numbers product is safer and as Anders mentioned doesn't need the cooperation of merchants, but this (securing the cardholders) is not only about securing; it as about educating the cardholder public and helping the e-Commerce world mature. After long and profound dialogs with both VISA and MasterCard Cyota chose to cooperate with the associations instead of competing with them.

Standardization is a must for market cooperation, developing too many competing standards, as good as they come, can not promote alone the strategic goal we all seek: A market that embraces online card payments bringing the large public to the online commerce era.


How did Cyota try to help in this?

By bringing a core platform (SecureSuite) that serves seamlessly on top of it: 3D Secure, SPA, Surrogate numbers, Debit cards, Smart-Cards and wireless extensions support - integrating all to the same services needed anyway: online banking, unified registration, unified account management and most important unified backend. This is where I believe the vendors should push the industry, helping where politics interfere and preparing the ground for the day when standardization will finally occur.