Wednesday, February 28, 2007

Continued retailer action against credit-cards

Remember my post of last december on an clear retailer action to attack credit-cards and interchang fees? It's now been three months since and the branche organisation for hotels/restaurants (Horeca Nederland) now brings in the boss himself. In what is in spirit and text almost a similar letter, Jeu Claes states in the Financieele Dagblad that credit-cards cost too much. Which goes to show that the retailer strategy is to keep on reminding the public, over and over, on stuff that appeals to the public, but essentially leads to only one thing: lower cost to the retailers themselves.

Which is their good right of course, but it is a bit double-hearted when actually one of the main strategies of Horeca Nederland to attract more members is to offer a serious ,5 % discount on average credit-card fees with major acquirers.