Thursday, January 30, 2003

Paybox leaves B2C market.....

Finextra reports that Paybox pulls back from the consumer market.

Under a major restructuring, Paybox says it will focus on the profitable B2B business with regional payment processors, telcos, and banks. The company's consumer-facing operations in Sweden and the UK are to be wound down while the Austrian business is being sold to Mobilkom Austria. The company will maintain consumer services in its home market.

See also the Paybox website.... (in German).

My personal guess? Their focus on shop-payments was not the proper market focus.